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Cyril Voiron (Executive Producer, Ubisoft Blue Byte)
Location: Game & Entertainment Stage
Date: Monday, October 14
Time: 11:00am - 11:40am
Topic: Entertainment
Format: Session
Vault Recording: Video
Audience Level: All
Ubisoft Escape Games develops multiplayer room scale virtual reality escape rooms set in the best gaming world of Ubisoft, exclusively for the out-of-home entertainment industry. Having now 2 experiences commercially used by more than 200 partners in more than 35 countries around the world and working on a third experience, Cyril will share some of the choices made by the Düsseldorf based development team to launch in this new market. He will share data and learnings about the business and the operations of their VR Escape Rooms and how Ubisoft Escape Games sees its future.
Attendees will learn some design and production tips that Ubisoft Blue Byte implemented in their experiences and production to reach a mainstream audience. They will also learn figures about the market, and gain knowledge of the marketing and business surrounding virtual reality escape rooms.
This talk is for any developer involved in LBVRE with a particular interest in learning about the development, audience, constraints, business and marketing of virtual reality escape rooms. No prerequisite knowledge needed.